People love to watch stuff. Have you ever been to a bar that doesn’t have a television on the wall? Probably not. There’s a sense of community that comes from watching content together. That’s why video is enormously popular on social media sites, including Pinterest. Consumers are far more likely to stop scrolling to view Read More…
No doubt you’ve seen headlines about major companies, and even governments, being hobbled by hackers. Did you know that the majority of these breaches are caused by weak or compromised passwords? Over 80% of all hacked accounts are due to password-related attacks. Protect your WebWiskee build, as well as all your other accounts, with these Read More…
If you’ve been following along in our WebWiskee Success Series, you’ve been doing lots of work to prepare for your website build! From figuring out your ideal customer, to finding keywords to attract them, to choosing color palettes and optimizing your photos… There’s a whole lot more that goes into a great website than just Read More…
Welcome to Part 8 of the WebWiskee Success Series. We’re talking about optimizing your images so both Google and customers can find you, and checking your color combinations for the best readability to make sure you’re in compliance with the ADA (the American Disability Act). This content is designed to prepare you for the technical Read More…
Welcome to Part 7 of the WebWiskee Success Series, where we’re talking about design elements. Specifically, color and images. Google may read all the words, but people are often more interested in how things look. Today we’re going to dig in on some of the visual elements for your website—choosing a color palette and our Read More…
You know what’s super important for a website, but lots of people treat it like an afterthought? The copy. Welcome to Part 6 of the WebWiskee Success Series, where we’re going to help you get started writing your copy while strategically using keywords. Whether you’re writing your own copy or you hire a professional copywriter, Read More…
Welcome to Part 5 of the WebWiskee Success Series. This content is designed to prepare you for the technical build of your WebWiskee website. If you missed Parts 1 – 4 we’ve linked to them at the end of this post, so you can catch up. Let’s talk about the customer journey. What do you Read More…
Welcome back to Part 4 of the WebWiskee Success Series. When it comes to writing you copy for your website, it’s so important to know WHO you’re writing for. We provided some helpful exercises to help you determine the who for your business in Parts 1 – 3. Now that you know who you’re writing Read More…
Welcome back to the WebWiskee Success Series. Part 3 is designed to help you prepare your content so that it’s ready to go when you build your WebWiskee website. Coming from the marketing space, our team has built hundreds of custom WordPress sites for our clients. Believe it or not, one of the things that Read More…
This post is part 2 of the WebWiskee Success Series, and will focus on what sets your company apart from the competition. Being very clear on what makes you different allows you to effectively sell to your ideal customers. To explain to your audience exactly why they should choose you. If you missed Part 1 Read More…
